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ICC521S - INTERCULTURAL COMMUNICATION - 1ST OPP - NOVEMBER 2022 |
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nAm I BIA untVERSITY
OF SCIEnCE Ano TECH
FACULTYOF COMMERCE,HUMAN SCIENCESAND EDUCATION
DEPARTMENT OF COMMUNICATION
QUALIFICATION : BACHELOR OF COMMUNICATION
QUALIFICATION CODE: 07BCMM
COURSE CODE: ICC521S
LEVEL: 5
COURSE NAME: INTERCULTURALCOMMUNICATION
SESSION:
NOVEMBER2022
PAPER: THEORY
DURATION: 2 HOURS
MARKS: 50 [ CONVERTEDTO 100]
EXAMINER(S)
FIRSTOPPORTUNITYQUESTIONPAPER
DR M. MHENE
MS N. NANGOMBE
MODERATOR: DR. N. MPOFU
INSTRUCTIONS
1. Answer TWOquestions.
2. Each essay must be 600 words
3. Write clearly and neatly.
4. Number the answers clearly.
THIS QUESTION PAPER CONSISTS OF 2 PAGES (Including this front page)
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Answer TWO questions only
Question 1
(25 marks)
"Developing constructive, quality intercultural relationships can make life enriching
and exciting for ourselves and for other people around us". In light of the quotation
above, write an essay on the importance of studying lntercultural Communication.
(ICC). Provide suitable examples.
Question 2
(25 marks)
"lntercultural communication can be a challenge. Sometimes we do not take
cognisance of how our culture can have an impact on the communication process".
In the light of the quotation above, discuss how the lntercultural Difference Alertness
Model (IDAM) revolves around intercultural alertness stages. Illustrate each stage
with tangible examples.
Question 3
(25 marks)
Write an essay describing the three levels of culture. Provide relevant examples
for each level.
Question 4
(25 marks)
"Cultural identity has a very large effect on intercultural communication. It is very
important because it deals with one's self-concept as a member of a particular
cultural group and one's interpretation of the world". Discuss the following concepts
in light of the quotation above:
(i) The nature of identity
(ii) The formation of cultural identity
(iii) Pathways to identity