3.2. List four non-monetary factors that may impact the final business purchase pnce.
(4)
[25]
QUESTION4
Leroy's Predicament
Leroy operates a home-based recording studio. Although his facility is adjacent to the house, it is
private and looks professional. His customers have private parking space and enter the studio via
a private entrance. Currently Leroy is doing everything himself. From reception to marketing,
quotes, and the actual work, lessons, recording, mastering and editing, as well as the graphic
design on CD covers and posters. He even does his own printing and packaging as the small
quantities do not justifying sub-contracting the work. The students who take Leroy's song and
music classes are school pupils and they normally come during the afternoons. On the recording
side, most of Leroy's customers are aspiring artists hoping to be heard and needing to earn a
living. This means that they follow their dreams after hours and can only come for recording and
backtracks after 6pm in the evenings. So far, Leroy has been able to handle the work as his
mornings are relatively quiet. He has been able to attend to his administration, update his
website, do his marketing, and so on.
Now that business is picking up, the song and music students provide a relatively steady monthly
income, but Leroy's main income comes from the recording and making of CDs. Besides all the
other small projects, Leroy currently has two full CDs that he is busy with, with set delivery
dates. Leroy struggles because he is only one person and he finds himself juggling everything
that needs to be done. He does not want to take in a partner, nor does he want to subcontract any
work as this would impact on the price he had quoted. Because he spent so much time one
project, he cannot take on other projects and he is losing clients and potential income because the
clients cannot wait for him. He is considering letting his students go to concentrate only on the
production of CDs. However, this might be risky as he is afraid that he will lose his monthly
song and music student income and many of the students are potential future recording clients.
"To tum around an ailing venture and put it back on the road of good performance and growth is
not a small task" (Nieman & Niewenhuizen, 2014).
4.1. Identify and elaborate the causes of trouble.
(8)
4.2 A lack of cash flow is one of the key signs when a business slide down the level of failure.
List any 4 factors that contribute to cash flow problems.
(4)
[12]
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