 |
MCO721S - MANAGEMENT COMMUNICATION - 2ND OPP - JANUARY 2024 |
|
|
1 Page 1 |
▲back to top |
nAm I BIA un IVERS ITV
OF SCIEnCE Ano TECHn OLOGY
FACULTYOF COMMERCE,HUMAN SCIENCESAND EDUCATION
DEPARTMENTOF COMMUNICATION AND LANGUAGES
QUALIFICATION : BACHELOR OF COMMUNICATION
QUALIFICATION CODE: 07BACO
COURSE NAME: MANAGEMENT COMMUNICATION
DATE: JAN/FEB 2024
DURATION:
3 HOURS
LEVEL: 7
COURSE CODE: MCO721S
PAPER: THEORY
MARKS: 75
SECONDOPPORTUNITYEXAMINATION QUESTIONPAPER
EXAMINER
MS N. NANGOMBE
MODERATOR
PROF.J. KANGIRA
INSTRUCTIONS
1. Answer THREEquestions only.
2. Write clearly and neatly.
3. Number the answers clearly.
THIS QUESTION PAPER CONSISTS OF 2 PAGES (Including this front page)
|
|
2 Page 2 |
▲back to top |
ANSWER THREE QUESTIONS ONLY
QUESTION 1
The tone of voice is such an important part of communication that it often overrides the actual
words you are using. Using relevant examples, discuss what is meant by tone of voice and
explain the message styles and which tone to use in certain contexts.
QUESTION 2
[25 Marks]
It is your organisation's policy to monitor emails sent and received by employees. Emails have
been exposed, which indicate that Hemans (employee in your organisation) working at the
Department of Corporate Engagement and Strategy has shared some confidential documents
with the Newspaper (which, according to your company policy, should have been disclosed).
You as the manager have to deal with this case. In your efforts to deal with the case, consider
the following: from an ethical and legal perspective, should organisations be allowed to
monitor employees' email and social media accounts?
If so, under what circumstances and to what extent? What crosses the line between
organisational safety and invasion of privacy? Should Herman be punished for sharing the
confidential information with the newspaper, if he did not know that his emails box was being
monitored? What about those who monitored the emails? Support your arguments.
[25 Marks]
QUESTION 3
Using relevant examples, discuss the concept of organisational change and the reasons for
organisational change
[25 Marks]
QUESTION 4
Using relevant examples, discuss the concepts of organisational vision and mission. In your
responses, focus on the following:
a)
Vision and mission statement
b)
Why vision and mission statement
c)
What makes a good vision and mission?
d)
Developing vision and mission statement
e)
Benefits of having a clear vision and mission
[25 Marks]
TOTAL= 75 Marks
END OF EXAMINATION
2