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OCO521S - ORGANISATIONAL COMMUNICATION - 1ST OPP - NOV 2024 |
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n Am I BI A u n IVER s I TY
OF SCIEnCE AnD TECHnOLOGY
FACULTY OF COMMERCE, HUMAN SCIENCESAND EDUCATION
DEPARTMENT OF COMMUNICATION AND LANGUAGES
QUALIFICATION : BACHELOR OF COMMUNICATION
QUALIFICATION CODE: 07BCMM
LEVEL: 5
COURSE CODE: OCO521S
COURSE NAME: ORGANISATIONAL COMMUNICATION
SESSION:
NOVEMBER 2024
PAPER: THEORY (PAPERl)
DURATION:
2 HOURS
MARKS: 100
FIRST OPPORTUNITY EXAMINATION QUESTION PAPER
EXAMINER(S) DR. M. MHENE
MODERATOR: DR. A.HAUTEMO
INSTRUCTIONS
1. Answer TWO questions
2. Write clearly and neatly.
3. Each essay must be 600 words
4. Number the answers clearly.
THIS QUESTION PAPER CONSISTS OF 2 PAGES (Including this front page)
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Answer TWO questions only
Question 1
(50 marks)
a) Explain and provide examples of the following main characteristics of the Classical
Approach in an organisation:
i) Content of communication
ii) Direction of communication flow
iii) Channel of communication
iv) Style of communication
b) If an organisation adopts the Classical Approach, examine how it would influence
communication processes.
(600 words)
Question 2
(50 marks)
The vertical channel of communication is one of the most important channels of
communication in any organisation. Describe the two vertical communication systems in
Organisational Communication and provide relevant examples to justify the importance of
the two systems.
(600 words)
Question 3
(SO marks)
Discuss the use of the Human Relations Approach in organisations and show how it
influences communication processes. Use relevant examples to support your answer.
{600 words)
Question 4
(SO marks)
The grapevine is a regular system of communication among employees that occurs outside
the normal communication channels. Give relevant examples from work situations and
explain the advantages and disadvantages of the grapevine.
(600 words)
TOTAL MARKS:100
END OF QUESTION PAPER