Question 1
Explain how tourism can contribute to environmental conservation.
(5x2=10)
Question 2
Define the following terms:
2.1 Grand Tour
2.2 Market segmentation
2.3 Tourism demand
2.4 Tourism satellite account
2.5 Balance of payments
(5x3=15)
Question 3
Discuss how tourism can contribute to positive social impacts.
(5x3=15)
Question 4
Describe the role of the following organizations in tourism:
4.1 International Air Transport Association (IATA)
4.2 Hospitality Association of Namibia (HAN)
4.3 Ministry of Environment, Forestry & Tourism (MEFT)
4.4 Namibia Tourism Board (NTB)
4.5 United Nations World Tourism Organization (UNWTO)
(5x3=15)
Question 5
(5x3=15)
The traditional variables that may be used for market segmentation can be grouped
into five main categories. Identify and discuss these variables.
Question 6
(5x3=15)
Describe five key factors affecting the demand for tourism products at the destination.
Question 7
(5x3=15)
Tourism development, if not appropriately managed and controlled, may lead to
unfavorable economic impacts. Discuss
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