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DMH420S - DEVELOP AND MANAGING SMALL HOSPITALITY PROPERTY - 2ND OPP - JAN 2020 |
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NAMIBIA UNIVERSITY
OF SCIENCE AND TECHNOLOGY
FACULTY OF MANAGEMENT SCIENCES
DEPARTMENT OF HOSPITALITY & TOURISM
QUALIFICATION: BACHELOR OF HOSPITALITY MANAGEMENT
QUALIFICATION CODE: 27BHMN
LEVEL: 7
COURSE CODE: DMH 4205S
COURSE NAME: DEVELOP AND MANAGE SMALL
HOSPITALITY PROPERTY
SESSION: JAN 2020
DURATION: 2 HOURS
PAPER: THEORY
MARKS: 100
SECOND OPPORTUNITY QUESTION PAPER
EXAMINER(S) | MR. G. CLOETE
MODERATOR: MRS. C. SUNDE
INSTRUCTIONS
1. Answer ALL the questions.
2. Write clearly and neatly.
3. Number the answers clearly.
PERMISSIBLE MATERIALS
1. Examination Paper
THIS QUESTION PAPER CONSISTS OF 3 PAGES (Including front page)
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Question 1
What do you understand by the following Terms? Please be specific and clear.
(20)
1.1 Brand Image (4)
1.2 Culture (2)
1.3 Product Differentiation (2)
1.4 Lobby (2)
1.5 Internal Variants (2)
1.6 Facade (2)
1.7 Entrepreneurship (4)
1.8 Assets (2)
1.9 NPV (2)
Question 2
There are various forces that have an impact on entrepreneurship. Describe the forces that have an
impact on entrepreneurship, in particular Hospitality & Tourism Establishments.
(8)
Question 3
The majority of all organizations have organizational diagrams/charts outlining the scope of authority,
responsibility etc. Illustrate the organizational chart for a design and building Contractor.
(8)
Question 4
Discuss briefly the costs, time and quality equation.
(6 x2 =12 )
Question 5
Before anybody can develop a small hospitality business it is vital to ensure that certain conditions
prevail. Critically evaluate the conditions necessary for the development of a small hospitality
property/business.
( 8x2=16 )
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Question 6
Discuss the objectives of renovation in Hotels, Lodges , Bed and Breakfasts and why this is essential for
owners and managers especially in the Hospitality Industry? What is the effect of this to the business?
(5x2=10)
Question 7
Guests need a breakaway and for this reason tourist space is vital and important. The requirements for
space standards in a hospitality establishment will vary subject to location. Discuss the most common
factors that impact on space standards?
(10)
Question 8
The success of any hotel is dependent upon well-trained staff and maintained policies & procedures.
This is even more acute in a new hotel development. Critically discuss the factors that you would take
into consideration when staff need to be trained.
(16)
Good Luck!!
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[100 Marks]