Section A: Reading Comprehension
[30 marks]
Read the passage below and then answer the questions that follow.
The growth of bike-sharing schemes around the world
How Dutch engineer Luud Schimme/pennink helped to devise urban bike-sharing schemes
1. The original idea for an urban bike-sharing scheme dates back to a summer's day in
Amsterdam in 1965. Provo, the organisation that came up with the idea, was a group
of Dutch activists who wanted to change society. They believed the scheme, which
was known as the Witte F,iersenplan (the white bicycle plan), was an answer to the
perceived threats to air pollution and consumerism. In the centre of Amsterdam, they
painted a small number of used bikes white. They also distributed leaflets describing
the dangers of cars and inviting people to use the white bikes. The bikes were then
left unlocked at various locations around the city, to be used by anyone in need of
transport.
2. Luud Schimmelpennink, a Dutch industrial engineer who still lives and cycles in
Amsterdam, was heavily involved in the original scheme. He recalls how the scheme
succeeded in attracting a great deal of attention - particularly when it came to
publicising Provo's aims - but struggled to get off the ground. The police were
opposed to Provo's initiatives and almost as soon as the white bikes were distributed
around the city, they removed them. However, for Schimmelpennink and for bike-
sharing schemes in general, this was just the beginning. "The first Witte Fietsenplan
was just a symbolic thing," he says. "We painted a few bikes white, that was all. Things
got more serious when I b'ecame a member of the Amsterdam city council two years
later."
3. Schimmelpennink seized the opportunity to present a more elaborate Witte
Fietsenplan to the city council. "My idea was that the municipality of Amsterdam
would distribute 10 000 white bikes over the city, for everyone to use," he explains.
"I made serious calculations. It turned out that a white bicycle - per person, per
kilometre - would cost the municipality only 10% of what it contributed to public
transport per person per kilometre." Nevertheless, the council unanimously rejected
the plan. "They said that the bicycle belonged to the past. They saw a glorious future
for the car," says Schimmelpennink. But he was not in the least discouraged.
4. Schimmelpennink never stopped believing in bike-sharing, and in the mid-90s, two
Danes asked for his help to set up a system in Copenhagen. The result was the world's
first large-scale bike-share_programme. It worked on a deposit: "You dropped a coin
in the bike and when you ~eturned it, you got your money back." After setting up the
Danish system, Schimmelpennink decided to try his luck again in the Netherlands -
and this time he succeeded in arousing the interest of the Dutch Ministry of Transport.
Times had changed. People had become more environmentally conscious, and the
Danish experiment had proved that bike-sharing was a real possibility. A new Witte
Fietsenplan was launched in 1999 in Amsterdam. However, riding a white bike was
2