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DMH420S - DEVELOP and MANAGING SMALL HOSPITALITY PROPERTY - 1ST OPP - NOV 2019 |
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NAMIBIA UNIVERSITY
OF SCIENCE AND TECHNOLOGY
FACULTY OF MANAGEMENT SCIENCES
DEPARTMENT OF HOSPITALITY & TOURISM
QUALIFICATION: BACHELOR OF HOSPITALITY MANAGEMENT
QUALIFICATION CODE: 27BHMN
LEVEL: 7
COURSE CODE: DMH 4205S
COURSE NAME: DEVELOP AND MANAGE SMALL
HOSPITALITY PROPERTY
SESSION: NOV 2019
DURATION: 2 HOURS
PAPER: THEORY
MARKS: 100
EXAMINER(S)
FIRST OPPORTUNITY QUESTION PAPER
MR. G. CLOETE
MODERATOR: MRS. C. SUNDE
INSTRUCTIONS
1. Answer ALL the questions.
2. Write clearly and neatly.
3. Number the answers clearly.
PERMISSIBLE MATERIALS
1. Examination Paper
THIS QUESTION PAPER CONSISTS OF 3 PAGES (Including front page)
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Question 1
Examine the following key terms and distinguish clearly in your own words the use of each. (20)
1.1 Branding (4)
1.2 IRR (2)
1.3 Mix Used Developments (2)
1.4 Equity Capital (2)
1.5 Unrealistic Time Scales (2)
1.6 Budget (4)
1.7 Asset Management (2)
1.8 Design Brief (2)
Question 2
The Hospitality Concept plays a vital role in all Hospitality and Tourism Businesses especially in
the area where the business is situated. Critically discuss the Hospitality Concept giving
examples from Hospitality and Tourism!
(18)
Question 3
“It has been noted that in certain areas many entrepreneurs shine amongst long term
businessmen”. Discuss the characteristics that would ensure entrepreneurs prosper amongst
other businessmen!
(12)
Question 4
Developing Small Hospitality Properties is thought-provoking. The challenges of attracting and
retaining qualified workers in Namibia and beyond, is now becoming increasingly a global
challenge in all segments of the market. Discuss the causes that contributed to these challenges
and provide solutions.
(10)
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Question 5
Refreshing or repositioning of Hospitality and Tourism organizations is of most importance in
today’s era. Critically discuss factors hoteliers should focus on to stay abreast apart from
focusing on Online Travel Associations (OTA’s).
(10x2=20)
Question 6
TRAVELCLICK has identified future trends from their Hotels survey that are especially important
to hotels globally as they move out of the economic downturn and begin to improve their
growth figures. Discuss these future trends globally in Hotels!
(10x2=20)
Good Luck!!
momen ene nn ne nnn n nnn en enn enenene The End
[100 Marks]