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AOL711S - ADVANCED OPERATIONAL LOGISTICS MANAGEMENT - 2ND OPP - JULY 2025 |
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nAmlBIA UnlVERSITY
OF SCIEnCE Ano TECHnOLOGY
FACULTYOF COMMERCE, HUMAN SCIENCESA, ND EDUCATION
DEPARTMENTOF MARKETING, LOGISTICSAND SPORTMANAGEMENT
.QUALIFICATION:BACHELOROF PROCUREMENTAND SUPPLYCHAIN MANAGEMENT
QUALIFICATIONCODE:07 BPSM
LEVEL: 7
COURSECODE:AOL711S
COURSENAME: ADVANCEDOPERATIONAL
LOGISTICSMANAGEMENT
SESSION:JULY2025
DURATION: 3 HOURS
PAPER: THEORY
MARKS: 100
EXAMINER(S)
MODERATOR:
SECONDOPPORTUNITYEXAMINATION QUESTION PAPER
MS. E JESAYA(FM)
MS. E ELAGO(DI)
MR. T NEPOLO(PM)
MR. T MWAHENUKANGE (EF)
MS.TA SHIKESHO
INSTRUCTIONS
1. Answer all questions.
2. Read all the questions carefully before answering.
3. Make sure your name and surname, question number and the date
appear on the answer script.
4. Please ensure that your writing is legible, neat and presentable.
THIS QUESTION PAPERCONSISTSOF 5 PAGES(Including this front page)
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SECTIONA: MULTIPLE CHOICEAND TRUE/FALSE QUESTIONS
40 MARKS
QUESTION 1: MULTIPLE CHOICE
20MARKS
There are ten multiple-choice questions with several possible choices; choose the best
possible answer, e.g., 1.1 A.
2x10 = 20 MARKS
1.1. Which of the following best describes design capacity?
a) The minimum output a system can produce under ideal conditions
b) The maximum output achievable under ideal conditions
c) The actual output achieved during normal operations
d) The output after subtracting machine downtime
1.2. A manufacturer experiences frequent backlogs and overtime. What is the likely
capacity-related issue?
a) Excessiveinventory levels
b) Low capacity relative to demand
c) Overuse of just-in-time inventory
d) High employee absenteeism
1.3. Which of the following is a major challenge in humanitarian logistics?
a) Stable demand patterns
b) Unpredictable and rapidly changing environments
c) Predictable supply chain networks
d) Accessto real-time tracking technologies
1.4. A CRM system helps companies do all the following except:
a) Track customer interactions
b) Build product prototypes
c) Analyse customer data
d) Forecast sales
1.5. What is customer segmentation in CRM?
a) Separating customers based on gender only
b) Grouping customers into categories based on shared characteristics
c) Assigning random numbers to customers
d) Removing low-spending customers from the system
1.6. What does the term "quality assurance" refer to?
a) Final inspection of finished goods
b) Reactive measures after product failure
c) Proactive processes to ensure quality is built into the product
d) Customer complaints handling only
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1.7. The Plan-Do-Check-Act(PDCA)cycle is mainly used for:
a) Reducing employee hours
b) Product marketing campaigns
c) Continuous improvement in quality processes
d) Preparing financial statements
1.8. Which international standard is most associated with quality management systems?
a) ISO27001
b) ISO4S001
c) ISO9001
d) ISO14001
1.9. Which of the following is not a type of inventory?
a) Raw materials
b) Work-in-progress (WIP)
c) Finished goods
d) Customer satisfaction
1.10. What does a stockout mean in inventory management?
a) Excessinventory in the warehouse
b) Inventory marked for clearance
c) Overstocked shelves
d) An item is out of stock when a customer wants to buy it
QUESTION 2: TRUE/FALSE
20 MARKS
State whether the following statements are true or false.
2x10 = 20 MARKS
2.1.
Training and education are essential components of a successful TQM
implementation.
2.2.
TQM only applies to manufacturing industries.
2.3.
Understanding inventory ratios helps optimize inventory levels, improving
cash flow and profitability.
2.4.
A significant fluctuation in average inventory levels may suggest problems with
purchasing or sales.
2.5.
Average Daysto Sell Inventory is calculated as (Inventory+ Cost of Sales)x 365.
2.6.
Fewer days to sell inventory means faster turnover, which is typically a positive
performance indicator.
2.7.
Lean management promotes a culture of continuous improvement through
employee involvement and empowerment.
2.8.
Low demand volume can increase flexibility in handling various tasks.
2.9.
High demand volume typically leads to increased process variation and
complexity.
2.10.
Lean management principles only apply to manufacturing industries and
cannot be used in service sectors.
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SECTION B: STRUCTURED QUESTIONS
60 MARKS
QUESTION 3
26 MARKS
Operations and processes vary significantly and must be managed accordingly. While some
of these differences are technical-arising from the distinct skills, technologies, and inputs
required to produce different products or services-other differences relate to the nature of
demand. Specifically, operations may differ in terms of how frequently, predictably, and
visibly products or services are delivered.
Using the 4Vs framework (Volume, Variety, Variation, and Visibility), assess whether the
following scenario reflects high or low levels of each dimension. Provide a brief justification
for each.
a) A fast-food restaurant produces hundreds of burgers per hour using assembly-line
techniques. Employees perform the same tasks repeatedly and machines are used for
preparation.
b) A bespoke tailor only makes a few suits per week, each custom-designed for individual
clients. Eachjob is different, and workers must be highly skilled.
c) A manufacturer offers customers the option to design their own phone cases with
personalised images, colours, and materials.
d) A bottled water company produces the same type of water bottle in one size and one
packaging style, continuously, all year.
e) A hotel chain provides various room types, services (spa, restaurant, concierge), and
personalised experiences for each guest.
f) A retail clothing store sees huge increases in sales during December but drops
significantly in January and February.
g) A company that provides business internet services has a steady demand throughout
the year with very little fluctuation.
h) A flower shop sells mostly roses, but sales triple every Valentine's Day and Mother's
Day, requiring extra stock and staff.
i) A customer support centre handles calls in real time, where customers interact
directly with staff to resolve issues.
j) An online bank processestransactions in the background, and customers only see the
results (like balance updates).
k) In a luxury spa, clients interact closely with staff throughout their treatment, and
feedback is immediate.
I) The online grocery delivery service experiences dramatic shifts in customer demand
throughout the week. Orders spike during weekends, holidays, and promotions, while
weekdays are typically slower. To keep up, the company frequently adjusts staff
schedules and delivery fleet availability.
m) This high-end watch repair shop works on just a few pieces each week. Each job
requires careful manual work, and the shop limits the number of repairs to maintain
quality. The small team focuses on precision over quantity.
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QUESTION 4:
16 MARKS
Customer Relationship Management (CRM) is a strategic approach aimed at building and
maintaining effective relationships with customers and vendors. Discuss any eight benefits of
CRM?
QUESTION 5
18 MARKS
Humanitarian logistics is a branch of logistics dealing with the preparedness and response
phasesof a disaster management system. Discussthe problems experienced by humanitarian
logistics?
SECTION B SUB-TOTAL: 60 MARKS
TOTAL: 100 MARKS
THE END
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