ICC511S - INTERCULTURAL COMMUNICATION - 1ST OPP - NOV 2024


ICC511S - INTERCULTURAL COMMUNICATION - 1ST OPP - NOV 2024



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nAmlBIA UnlVERSITY
OF SCIEnCE Ano TECHnOLOGY
FACULTY OF COMMERCE, HUMAN SCIENCESAND EDUCATION
DEPARTMENT OF COMMUNICATION AND LANGUAGES
QUALIFICATION : BACHELOR OF COMMUNICATION
QUALIFICATION CODE: 07BCMM
LEVEL: 5
COURSE CODE: ICCSllS
COURSE NAME: INTERCULTURAL COMMUNICATION
SESSION: NOVEMBER 2024
PAPER: THEORY (PAPER 1)
DURATION: 2 HOURS
MARKS: 100
EXAMINER($)
FIRST OPPORTUNITY QUESTION PAPER
DR M. MHENE
MODERATOR:
DR. A. HAUTEMO
INSTRUCTIONS
l. Answer TWO questions.
2. Each essay must be 600 words
3. Write clearly and neatly.
4. Number the answers clearly.
THIS QUESTION PAPER CONSISTS OF 2 PAGES (Including this front page)

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Answer TWO questions only
Question 1
(50 marks)
"Developing constructive, quality intercultural relationships can make life enriching and exciting for
ourselves and the people around us". In light of the quotation above, write an essay on the
importance of studying lntercultural Communication (ICC}. Provide suitable examples. (600 words)
Question 2
(50 marks)
"lntercultural communication can be a challenge. Sometimes we do not take cognisance of how our
culture can have an impact on the communication process". In light of the quotation above, discuss
how the lntercultural Difference Alertness Model (IDAM) revolves around intercultural alertness
stages. Illustrate each stage with tangible examples. (600 words)
Question 3
(SO marks)
Write an essay describing the three levels of culture. Provide relevant examples for each level.
(600 words)
Question 4
(50 marks)
"Cultural identity has a very large effect on intercultural communication. It is very important because
it deals with one's self-concept as a member of a particular cultural group and one's interpretation
of the world". Discuss the following concepts in light of the quotation above:
(i)
The nature of identity
(ii)
The formation of cultural identity
(iii) Pathways to identity (600 words)
TOTAL MARKS: 2x50= 100
END OF QUESTION PAPER